A lot of us still apply blush based on our
face shape... you know, if your face is long, do this, if it's short, do that.
Rather than feeling stuck in only one technique and feeling like you have to
"correct" your face, instead apply your blush based on what feature
you want to highlight!
Blush can really only go so far... your
guideline to apply blush is:
- not below the bottom of the nose... (you'll look cold)
- not pass the middle of the eye - towards your nose... (you'll look
- not beyond the arch of the eyebrow when going around your temple... (it'll
If applied beyond those three guidelines,
blush just looks "off". Here are some tricks we do for photography to
help "emphasize" a person's features:
To emphasize bone structure
Apply blush or contour underneath the
cheekbone. Not sure where this is? Try the "two finger" technique.
With your first two fingers, (forefinger and index) line your forefinger above
your ear, the index finger below your ear (if you cross your hand across your
face... it'll be easier!). Make sure the bottom finger is lined horizontally
across the face. By applying your contour between the two fingers, you'll always
get it underneath the cheekbone.
Want stronger cheekbones? After applying
underneath the cheekbone, apply some more just in the temple. Keep the top of
the cheekbone blush-free. This illusion of depth, highlight and then depth again
will make the cheekbone stronger. The illusion? By applying blush underneath the
cheekbones, you make your face appear wider, and you create more attention to
your hair. You're actually drawing a line that leads the eye directly to your
hairstyle. Great for emphasizing an evening look, or for a bridal look.
This also works when applying blush on the
apples of the cheeks and then applying the color strongly back towards the ear.
You'll still get the same "optical illusion" line effect. Just note,
you'll also be emphasizing your nose (The line goes both ways!).
To make skin look clearer and emphasize your lipstick!
Smile! And apply on the apples of your
cheeks. Blend back, but don't go any further than the outside corner of the eye,
or the actual apple of the cheek. By just keeping color on the front of the
cheeks, you give the illusion of clearer skin, and you will also emphasize your
To make your eyes stand out
Every magazine editor will tell you that if
they can get you to "look" at a cover at the model's eyes, you'll
pretty much buy it. Why? Eye contact is a very powerful tool. Here's a great
optical illusion: apply your blush starting near the outside corner of the eye,
then go up to the temple, and then up on the forehead, as far as the arch of the
eyebrow. You're almost drawing a letter "C" around your eye. What this
does is give the illusion of a half circle. What our eye tries to do is complete
the circle by continuing around... around your eye to be exact. You create a
stronger focus on the eye, and more eye contact. It really does work!